This is how the 'Chic Happens' column of Hintmag.
They unveiled the billboard for a few minutes to tape it for the Letterman Show and then covered it back up.
As Carolyn enjoys her last year before 40, SwimDaily looks back at her best swimsuit photos.
Just as Hugh Hefner relied on censorious foes to elevate his stature, Sports Illustrated has cultivated its own opposition to enhance its probity; the magazine is sporting about its own critics.
The swimsuit issue has benefited enormously from the growing nexus between sex and sports.
Thus for the next few decades the editors had to maintain a careful balance: They had to make the issue seem much racier than it actually was, while still maintaining its wholesome aesthetic.